Marketing Media Money: Women's Influence in Marketing
Women's influence in marketing cannot go unnoticed as more and more women take up leadership positions in the marketing and advertising industry. In addition, women are the majority decision makers and influencers when it comes to household purchases. We explore the depth of this influence.
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The campaign, created with M+C Saatchi Abel, aims to inspire South Africans to intentionally find time for moments of togetherness that matter
Life Healthcare, one of South Africa's private hospital groups, has appointed 2Stories to lead their integrated, patient-first communications strategy. The scope of work spans content-led initiatives, community building, stakeholder engagement, internal communications and proactive media relations across the Life Healthcare Group.
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Picture the scene: It is late in the evening on 11 March 2000. Food in abundance and a buzz in the living room boils to a crescendo as Vuyani Bungu is about to face off against the extreme “Prince” Naseem Hamed in London. It’s hushed tones as the South African enters the ring, followed by cheering and shadow boxing, urging the local hero to make the country proud.
Agencies should accept chaos as normal, and should design strategies to deal with it and make them stronger and resilient.
The Up&Up Group has announced the launch of its 2026 LevelUp Grad Programme.
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85% of digital marketing spend is wasted, according to world-renowned media scientist Dr Karen Nelson-Field.
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This report reveals exactly what has, and hasn’t, changed in the lives of consumers since the pandemic.
Let’s embrace the ethos of sharing and collaboration
South Africans need to dig deep, plant wisely and nurture carefully
Levergy has achieved the distinction for the second consecutive year after winning the Adaptability Award in 2021
There’s never been a better time to invest in SA
The Up&Up Group has acquired a strategic stake in content marketing agency 2Stories.
